Wigzo is a smart Marketing Automation and personalisation tool powered by machine learning. It helps businesses engage customers using the right channel to convey the right message, at the right time. Using predictive analytics along with machine learning, it empowers businesses to create robust campaigns across email, web, mobile web and social media, leading to a boost in their growth.
The tool creates personalized experiences for eCommerce customers across all touchpoints, from a unified dashboard.
Wigzo Marketing Automation is for all eCommerce stores that want to engage their customers and growth hack their sales.
WHAT DOES WIGZO DO
Wigzo Marketing Automation provides a channel agnostic personalization engine. It captures customer data and personalizes your communication on all channels – email, push notifications, browser push (web and mobile) and social.
The technology has a robust predictive engine that unifies customer profiles to get a holistic understanding of your target market. With one click integrations with smart platforms like Segment.com, Mixpanel, MailChimp, Sendgrid and more, it is the marketing suite your eCommerce store has been looking for.
FEATURES TO GROW YOUR SALES
- Multichannel marketing suite
- Browser push notifications (web and mobile web)
- On-site notifications
- Email marketing personalization
- Product recommendations
- Exit-intent technology
- Smart campaign segmentation
- Customizable campaign templates based on conversion goals
- A/B testing
- Real time analytics on unified dashboard
- Campaign management
- Third party integrations
HOW TO USE WIGZO ?
With the Wigzo tools, you can keep your existing customers engaged and also drive them towards making more purchases. The technology uses machine learning and predictive analytics to help you understand their purchase behaviour, and what they are looking for as an individual.
The higher level of personalized communication, leads to greater number of sales for your store.
- REDUCE CART ABANDONMENT
Use push notifications (web and mobile web) and emails to send out cart recovery messages. Remind them of the products or the offers they have left behind, create a sense of urgency around the purchase by offering a limited period deal and drive them towards completing the purchase.
- INCREASE AVERAGE ORDER VALUE
Understand what the customer is looking for on your store. Based on the products they add to their carts and their previous purchase, use product recommendations to help them discover more items from other ranges. Increase your average order value drastically with personalized recommendations.
- BOOST CUSTOMER ENGAGEMENT
Launched new products or have an interesting news to share? Use push notifications and email campaigns to let your customers know too. Personalize these notifications based on the content they have previously shown interest in and get up to 23% click through rates (CTR) on your customer engagement campaigns.
- PROMOTE ONGOING OFFERS
Don’t wait for customers to discover offers on their own. Use push notifications and on-site notifications to promote your ongoing sales. Personalize based on on-site behaviour and previous purchases to get maximum conversions from your notifications. Keep them short and sweet to instantly engage your customers!
- ENCOURAGE INTERACTION
Encourage your customers to come back to your store and make an interaction. Ask them to wish list their favourite products to grab an exclusive cart discount, create their lookbooks and more. Having them back on your store frequently increases the chances of them making a purchase.
HOW MUCH WILL IT COST
Wigzo offers a 14 days FREE trial on all the tools in the suite. After the trial, Wigzo also offers a free plan that you can start on and then choose from paid plans that start from $9 only.